I WAS BORN TO SPEAK (ON RADIO)

31 oct

Maphai ascribes his success in radio sales and sponsorships to his ability to educate the market about how people lived in townships, having himself lived in different areas, from homelands to townships. “Our industry didn’t have access to the homes of consumers. They didn’t understand how consumers lived every day.

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Leadership 2020, Massiv Metro, Penny Lebyane & Sbusiso Leope have contributed in dynamic ways to the radio industry in South Africa over the past 20 years. As on air personalities, both share a unique wealth of experience and knowledge as they have built their brands in radio across community, public, commercial and now digital hybrid radio. Leadership 2020 are co-founders of Massiv Metro and therefore use this unique opportunity to create an ecosystem that develops radio talent through this training programme.

This course will equip you to

Understand the radio landscape today, package and present yourself as an asset to the right radio team or family.  

Train and develop you on the fundamentals of radio as a communication medium designed as theatre of the mind, forging creative individuality in line with stationality. 

Over this eight part programme you will be inspired to create content, perform exercises that sharpen your skill base and capacity, learn new skills and develop opportunities for yourself.

If you are born to speak on radio, this is the place for you to get the relevant skills, encouragement, input and opportunity to thrive.

Module One: RADIO TODAY
• Understand how the landscape is designed, the differentiators to help design your journey / career path 
• How to broaden your gift set, so you can have the competitive edge over others 

  • On Air Talent – What it takes to be On Air and Why you have to be Uniquely You
  • How To – The basics of RADIO 101

Module Two: RADIO – CREATING MAGIC MOMENTS
• Why it’s important to have the magic. What is the magic how do you create it?
• Content researching, packaging, creating content for different uses and multiple lives

  • Actuality – Dynamic reporting and storytelling
  • Entertainment – Creating original and compelling content

Module Three: GETTING INDUSTRY READY
• Build an authentic and truly impactful webpage for yourself
• Learn the tools of the trade through contributing, adding value, starting somewhere 
• Recording your demo and your sales material – branding your entry 
• Learn to market your skillset

  • Become in demand through service 

Above: Penny Lebyane and the Massiv Morning Team. 

I WAS BORN TO SPEAK ON RADIO (PACKAGE OPTIONS)

Webinars Only Package

  • Register for the (3) webinars and learn from the dynamic group sessions on Zoom (2 hours) 
  • Get around the computer, bring your colleagues and friends and plug in and learn from the power packed teachings taking place online. 

“If you attend live or on demand, you are guaranteed to be inspired and learn about the industry today from these events, expect guest speakers, dynamic insights and power packed lessons.”

for R780,00 

The Advanced programme

(8 weeks) Thats under R780.00 per week! 

  • Learn at a faster pace and participate in the full programme
  • Get a polished demo,
  • Position yourself for a spot on the Massiv Metro team 
  • Get one on one coaching on your radio journey and career.

“As an advanced student, you can rest assured that we will be putting in our best efforts to mentor and nurture you through online learning, digital groups, and customised learning that speaks to you”

 

OR PAY BY DIRECT BANK TRANSFER

PAYMENT INFORMATION:

Leadership Africa 2020
Account: FNB: 62562343691
Branch Code: 253-305
Ref: Name & Number
IF YOU PAY VIA BANK DEPOSIT – PLEASE EMAIL YOUR SLIP TO INFO@LEADERSHIP2020.CO.ZA

PLEASE NOTE:

Tickets once purchased are not refundable. They may be transferred to another person for the said / given event

LEARNING MODULES

Module One: RADIO TODAY
• Understand how the landscape is designed, the differentiators to help design your journey / career path
• How to broaden your gift set, so you can have the competitive edge over others 

  • On Air Talent – What it takes to be On Air and Why you have to be Uniquely You
  • How To – The basics of RADIO 101

Module Two: RADIO – CREATING MAGIC MOMENTS
• Why it’s important to have the magic. What is the magic how do you create it?
• Content researching, packaging, creating content for different uses and multiple lives

  • Actuality – Dynamic reporting and storytelling
  • Entertainment – Creating original and compelling content

Module Three: GETTING INDUSTRY READY
• Build an authentic and truly impactful webpage for yourself
• Learn the tools of the trade through contributing, adding value, starting somewhere
• Recording your demo and your sales material – branding your entry
• Learn to market your skillset

  • Become in demand through service 

OPENING UP THE INDUSTRY

Our commitment to developing radio talent is genuine. As a student on this course, once completed you will have a marketing address, a platform to direct potential hires, collaborators & employers. I Was Born To speak On Radio is open for:

ON AIR TALENT (Host, Co-Host, Contributor, Sports, News, Contributor)

PRODUCERS (Executive Producers, Content Producers, Technical Producers)

CONTENT CREATORS         (Feature specialists, branded content, Personal brand content)

BUSINESS / SALES / MARKETING / PR (Key roles in the radio eco system, this could be you!)

On completion of the Course, the tasks and the coaching made available you will receive 

 – A radio training certificate from Massiv Metro & Leadership 2020  

 – A marketing address

 – A platform to direct potential hires, collaborators & employers. 

 – As well as stand a chance to get to work with Penny and Sbu for a month during the process. 

 – This is an opportunity for you to make your talent and gifts stand out.